Today, over packaged products are flooding in the markets. It gains no profit to the consumers, so the usage needs to be curtailed. Perhaps, the producers should own the responsibility to mitigate the heavy packaging techniques, this will be benefit to the consumers and the environment.
Consumer Should Avoid Over Packed Products Essay Writing Sample. Over packaging of the product is done to attract the consumer. The producer tries to attract consumer with the attractive packing of the product. They do not bother about its impact on the environment. Over packaging increases the cost of the product and also affect the environment.
Packaging helps consumers to choose the product from wide range of similar products, stimulates customers buying behavior. According to Kotler (2003) there are six elements that according to him must be evaluated when employing packaging decisions: size, form, material, color, text and brand.The first rigid material utilized in product packaging, as mentioned, was earthen pottery and this was primarily utilized as a storage and measuring device rather than for the packaging of products. Glass and metal containers, in terms of their utilization in packaging, although not in our modern mass merchandising format, came into use in 1500 BC and 1200 AD respectively (glassonline.com).Over the past couple of years, Australia has doubled the amount of natural resources they use yearly. Production of plastic is not the only cause for the rise in amounts of natural resources used,. Some packaging protects products from damage and keeps it secure from the manufacture to the customer.
On the other end of the spectrum, good packaging design can catch our eye and make us as giddy as Lisa Simpson, who once remarked that the perfect packaging on “Mapple” products totally “got her.” Sometimes there’s tension between consumers and manufacturers. The eco-minded want packaging that is as minimal as possible.
Read MorePackaging, Elements of Packaging, Consumer Behavior, Impulse Buying, Sales and Competitors. Introduction Packaging seems to be one of the most important factors in purchase decisions made at the point of sale, (Prendergast and Pitt, 1996) where it becomes an essential part of the selling process.
Read MoreThe Food Products Packaging Marketing Essay. This part aims to review critical points of theories and approaches which have been argued by different authors. It shed light on the different definitions given by authors in various journals on the factors which influence buying behavior of consumers in relation to food products packaging.
Read MoreEssay -8 Do you think consumers should avoid over packaged products or it is the responsibilty of producers ? Over packaging has become a trend in today's competitive world. These days, producers are attracting customers by over packaging .Some people argue that consumers should avoid the over packaged products.
Read MoreA few packaging companies - MeadWestvaco, CardPak and Winterborne - have developed alternatives that use drastically less plastic, replace PVC with more widely-recycled plastics, integrate recycled content and use recycled or sustainably sourced paper. The basic premise is that the instead of a big plastic shell around a product, there is instead a smaller plastic case that fits snugly around.
Read MorePackaging can also block food and air direct contact, such as O 2, N 2 and CO 2 in the air and other gases will accelerate the food in the protein, vitamins and other physical and chemical reactions. Many foods, especially fruit and vegetable products in the humidity or temperature are too high conditions, leading to deterioration or decay.
Read MorePackaging is important because it aids food distribution,. wrappers for products such as cooked foods that are quickly consumed.. These materials have been developed over the last 200-300 years and are the main types of packaging used by small-scale food processors.
Read MoreIELTS Essay about Consumer goods packaging Some people say that supermarkets and manufacturers should reduce the amount of products which include lot of packaging. Others say that we should be responsible and avoid the products which have a lot of packaging.
Read MorePackaging and branding are both essential to marketing your product or service. Your company brand sends a message about your company and its values. It shows who you are and which consumers may want your product. Packaging is an extension of your brand and should carry the same message.
Read MoreImproper packaging can cause spices to lose their intensity and flavor, or worse, to take on the flavor of their container. With paper spice bags that are specially designed to seal and protect your goods, you can store your spice items in confidence.
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